Daniel was born with a healthy obsession for numbers. Studies in Accounting later developed into a passion for Marketing, Small Business and Entrepreneurship at the W.P. Carey School of Business at Arizona State U. Daniel has hosted PPC workshops for the Better Business Bureau, consulted small to large companies on digital marketing efforts, and optimized conversion rates for SaaS businesses. A dreamer, he believes that one day the Arizona Cardinals and Phoenix Suns will be national champions in their respective sports. His German Shepherd/Rottweiler, Kimba, means the world to him. And he is also a huge fan of competition and "geeking" out on digital marketing conversations, as well as a firm believer that humans can do anything they put their efforts to.